{"id":63789,"date":"2026-01-12T13:10:40","date_gmt":"2026-01-12T18:10:40","guid":{"rendered":"https:\/\/www.ufcw.org\/?post_type=actions&#038;p=63789"},"modified":"2026-09-17T15:25:57","modified_gmt":"2026-09-17T19:25:57","slug":"stop_electronic_shelf_labels","status":"publish","type":"actions","link":"https:\/\/www.ufcw.org\/actions\/campaign\/stop_electronic_shelf_labels\/","title":{"rendered":"Support Affordable Groceries"},"content":{"rendered":"<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"spacer\">\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"buttons\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"button\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 is-style-fill\"><a class=\"wp-block-button__link has-text-white-color has-text-blue-background-color has-text-color has-background has-link-color has-custom-font-size wp-element-button\" href=\"https:\/\/www.ufcw.org\/press-releases\/new-afl-cio-tech-institute-report-finds-electronic-shelf-labels-cost-workers-billions-in-lost-wages\/\" style=\"font-size:31px;font-style:normal;font-weight:700;letter-spacing:1px;text-transform:none\">New AFL-CIO Tech Institute Report Finds Electronic Shelf Labels Cost Workers Billions in Lost Wages >><\/a><\/div>\n<\/div><\/div>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"spacer\">\n<div style=\"height:37px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">You may have noticed that grocery chains across the country are rapidly rolling out Electronic Shelf Labels (ESLs). These digital price tags can change instantly, making them appealing to big grocery chains like Kroger, Walmart, and Schnucks, who are putting ESLs in <strong>thousands<\/strong> of stores.<\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">But behind these screens is a concerning reality: With the help of AI, ESL systems can collect your personal information. With access to your information, grocery giants can introduce <strong>\u201csurveillance pricing\u201d<\/strong> or charging different customers different prices based on who they are. This could mean a future where factors like <strong>race, gender, and financial circumstance<\/strong> could impact how much you pay at checkout. That\u2019s discrimination, plain and simple. <strong><em>Everyone<\/em> deserves the same price for the same product.<\/strong><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">Additionally, ESLs could threaten the jobs of grocery workers, or at the very least, leave them to explain the company&#8217;s actions to rightfully angry shoppers. As America\u2019s Food and Retail Union, representing more than 835,000 grocery workers across North America, we understand how crucial these workers are in keeping our communities fed and how disruptive ESLs could be for both workers <em>and<\/em> customers.<\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"buttons\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"button\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-100 is-style-fill\"><a class=\"wp-block-button__link has-text-white-color has-text-blue-background-color has-text-color has-background has-link-color has-custom-font-size wp-element-button\" href=\"https:\/\/www.ufcw.org\/press-releases\/new-research-reveals-grocery-industrys-agenda-behind-electronic-shelf-labels-as-poll-finds-americans-want-predatory-technology-banned-in-stores\/\" style=\"font-size:31px;font-style:normal;font-weight:700;letter-spacing:1px;text-transform:none\" target=\"_blank\" rel=\"noreferrer noopener\">A new national poll shows shows that 67% of voters support banning Electronic Shelf Labels &amp; Surveillance Pricing!<\/a><\/div>\n<\/div><\/div>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"spacer\">\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"heading\">\n<h2 id=\"truth\" class=\"wp-block-heading\">The Truth About Electronic Shelf Labels<\/h2>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"embed\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"The Truth About Electronic Shelf Labels\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ljw6TFzbvsg?feature=oembed&#038;enablejsapi=1&#038;origin=https:\/\/www.ufcw.org\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"details\">\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary><strong>Compilation References <\/strong><\/summary><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">00:05 &#8211; 00:35 <a href=\"https:\/\/youtu.be\/M4C28aBxRJ4?si=uZC_HAl-sEWCIcks&amp;t=85\">Toshiba\u2019s Electronic Shelf Labels power leading retailers<\/a><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">00:35 &#8211; 00:45 <a href=\"https:\/\/youtu.be\/wImkpmfpNuU?si=_ZnvBgPxb6yMRlxk&amp;t=304\">ESL Video 1: SMART PRICING WITH ELECTRONIC SHELF LABELS<\/a><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">00:46 &#8211; 00:52 <a href=\"https:\/\/youtu.be\/QqOdAgq3ZpE?si=uepSd_iGic2i2C7r&amp;t=293\">Ask An Expert | What Stores Will Look Like in 2027<\/a><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">00:53 &#8211; 01:02 <a href=\"https:\/\/youtu.be\/wnYDcjChR4I?si=QRrmWn5aLAmCy80n&amp;t=105\">Beyond the Shelf: The Retail Digitalization Journey with VusionGroup<\/a><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">01:02 &#8211; 01:17 <a href=\"https:\/\/youtu.be\/ynxhd4u67TA?si=P-HxQ1OQFMcgLcIJ&amp;t=55\">Events: ESL Presentation At NRF Singapore 2024 | SOLUM<\/a><\/p>\n<\/div><\/details>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"spacer\">\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"heading\">\n<h2 class=\"wp-block-heading\">How UFCW is fighting back<\/h2>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">UFCW is teaming up with lawmakers at both state and federal levels to push for meaningful changes for workers and consumers. <strong>Our goals are clear:<\/strong><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list\">\n<ul class=\"wp-block-list\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list-item\">\n<li style=\"font-size:18px\">Require stores to use clear, printed shelf prices that everyone can see and trust.<\/li>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list-item\">\n<li style=\"font-size:18px\">Ban \u201csurveillance pricing\u201d so no one is charged more based on who they are.<\/li>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list-item\">\n<li style=\"font-size:17px\">Give state attorneys general the authority to enforce these rules and allow consumers to take legal action if stores break them.<\/li>\n<\/div><\/ul>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">State legislatures across the country are actively working to protect their communities from the dangers of ESLs, introducing bills banning the use of electronic shelving labels and the practice of dynamic pricing in our food and drug stores. Their work is setting an important precedent across the country: Everyone deserves the same price for the same product.<\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">The groundwork is laid \u2013 together, we can fight for legislation that&nbsp;<em>works<\/em>&nbsp;for workers and customers.<\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"html\">\n<br>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"html\">\n<hr>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"html\">\n<br>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"heading\">\n<h2 class=\"wp-block-heading has-text-align-center has-text-white-color has-text-blue-background-color has-text-color has-background has-link-color wp-elements-1\">Take Action to keep surveillance pricing out of our grocery stores.<\/h2>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"quote\">\n<blockquote class=\"wp-block-quote is-style-default is-layout-flow wp-block-quote-is-layout-flow\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"html\">\n<a id=\"bottom\"><\/a>\n<\/div><\/blockquote>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"html\">\n<link href='https:\/\/actionnetwork.org\/css\/style-embed-v3.css' rel='stylesheet' type='text\/css' \/>\n\n<script src='https:\/\/actionnetwork.org\/widgets\/v6\/letter\/support-affordable-groceries?format=js&#038;source=widget'><\/script>\n\n<div \n  id='can-letter-area-support-affordable-groceries'\n  style=\"\n    width: 75%;\n    border: 3px solid #FFC600;\n    border-radius: 12px;\n    margin: 0 auto;\n    padding: 16px;\n    box-sizing: border-box;\n  \">\n  <!-- this div is the target for our HTML insertion -->\n<\/div>\n\n<style>\n\/* Hide logo *\/\n.can_embed #logo_wrap {\n  display: none !important;\n}\n\n\/* Button color *\/\n.can_embed #donate_auto_modal .button {\n  background-color: #0047BA !important;\n}\n\n\/* Thank you background *\/\n.can_embed #can_embed_form #can_thank_you {\n  background-color: #0047BA !important;\n}\n<\/style>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n<section class=\"max-width tw-overflow-auto \">\n    <div class=\"container module-padding\">\n                    <h2 class=\"gamma\">Related Press Releases<\/h2>\n        \n        <div class=\"sm:tw-flex tw-flex-wrap tw--mx-3 tw-mt-6 sm:tw-mt-8\">\n                                            <article class=\"tw-w-full tw-mb-10 sm:tw-mb-0 sm:tw-w-1\/3 sm:tw-pr-4 md:tw-pr-8\">\n                    <a class=\"topline topline-extra-padding line-blue tw-block md:tw-flex tw-items-start tw-mx-3 tw-group\" href=\"https:\/\/www.ufcw.org\/press-releases\/ufcw-testifies-at-senate-hearing-on-the-cost-of-surveillance-pricing-to-consumers-and-workers\/\">\n                        \n                        <div class=\"tw-w-full tw-pt-4 md:tw-pt-0\">\n                            <p class=\"epsilon\">\n                                <span class=\"tw-border-b tw-border-transparent group-hover:tw-border-navy group-focus:tw-border-navy transition-300\">UFCW Testifies at Senate Hearing on the Cost of Surveillance Pricing to Consumers and Workers<\/span>\n                            <\/p>\n                            <p class=\"tw-hidden sm:tw-block small\">August 4, 2026\n                        <\/div>\n                    <\/a>\n                <\/article>\n                                            <article class=\"tw-w-full tw-mb-10 sm:tw-mb-0 sm:tw-w-1\/3 sm:tw-pr-4 md:tw-pr-8\">\n                    <a class=\"topline topline-extra-padding line-blue tw-block md:tw-flex tw-items-start tw-mx-3 tw-group\" href=\"https:\/\/www.ufcw.org\/press-releases\/ufcw-lauds-new-jersey-leaders-as-governor-sherrill-signs-nations-first-moratorium-on-electronic-shelf-labels-to-keep-groceries-affordable\/\">\n                        \n                        <div class=\"tw-w-full tw-pt-4 md:tw-pt-0\">\n                            <p class=\"epsilon\">\n                                <span class=\"tw-border-b tw-border-transparent group-hover:tw-border-navy group-focus:tw-border-navy transition-300\">UFCW Lauds New Jersey Leaders as Governor Sherrill Signs Nation\u2019s First Moratorium on Electronic Shelf Labels to Keep Groceries Affordable<\/span>\n                            <\/p>\n                            <p class=\"tw-hidden sm:tw-block small\">July 23, 2026\n                        <\/div>\n                    <\/a>\n                <\/article>\n                                            <article class=\"tw-w-full tw-mb-10 sm:tw-mb-0 sm:tw-w-1\/3 sm:tw-pr-4 md:tw-pr-8\">\n                    <a class=\"topline topline-extra-padding line-blue tw-block md:tw-flex tw-items-start tw-mx-3 tw-group\" href=\"https:\/\/www.ufcw.org\/press-releases\/ufcw-celebrates-new-jerseys-first-in-the-nation-ban-on-surveillance-pricing-and-moratorium-on-electronic-shelf-labels-in-grocery-stores\/\">\n                        \n                        <div class=\"tw-w-full tw-pt-4 md:tw-pt-0\">\n                            <p class=\"epsilon\">\n                                <span class=\"tw-border-b tw-border-transparent group-hover:tw-border-navy group-focus:tw-border-navy transition-300\">UFCW Celebrates New Jersey\u2019s First in the Nation Ban on Surveillance Pricing and Moratorium on Electronic Shelf Labels in Grocery Stores<\/span>\n                            <\/p>\n                            <p class=\"tw-hidden sm:tw-block small\">July 1, 2026\n                        <\/div>\n                    <\/a>\n                <\/article>\n                    <\/div>\n    <\/div>\n<\/section>\n\n\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>You may have noticed that grocery chains across the country are rapidly rolling out Electronic Shelf Labels (ESLs). These digital price tags can change instantly, making them appealing to big grocery chains like Kroger, Walmart, and Schnucks, who are putting ESLs in thousands of stores. But behind these screens is a concerning reality: With the [&hellip;]<\/p>\n","protected":false},"author":426,"featured_media":65886,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[],"tags":[],"class_list":["post-63789","actions","type-actions","status-publish","format-standard","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Support Affordable Groceries - The United Food &amp; Commercial Workers International Union<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ufcw.org\/actions\/campaign\/stop_electronic_shelf_labels\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Support Affordable Groceries - The United Food &amp; Commercial Workers International Union\" \/>\n<meta property=\"og:description\" content=\"You may have noticed that grocery chains across the country are rapidly rolling out Electronic Shelf Labels (ESLs). These digital price tags can change instantly, making them appealing to big grocery chains like Kroger, Walmart, and Schnucks, who are putting ESLs in thousands of stores. 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Commercial Workers International Union","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ufcw.org\/actions\/campaign\/stop_electronic_shelf_labels\/","og_locale":"en_US","og_type":"article","og_title":"Support Affordable Groceries - The United Food &amp; Commercial Workers International Union","og_description":"You may have noticed that grocery chains across the country are rapidly rolling out Electronic Shelf Labels (ESLs). 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