{"id":64721,"date":"2026-05-15T15:14:20","date_gmt":"2026-05-15T19:14:20","guid":{"rendered":"https:\/\/www.ufcw.org\/?post_type=press_releases&#038;p=64721"},"modified":"2026-05-15T15:14:21","modified_gmt":"2026-05-15T19:14:21","slug":"today-landmark-boycott-of-rei-begins-in-stores-and-online","status":"publish","type":"press_releases","link":"https:\/\/www.ufcw.org\/press-releases\/today-landmark-boycott-of-rei-begins-in-stores-and-online\/","title":{"rendered":"TODAY: Landmark Boycott of REI Begins in Stores and Online"},"content":{"rendered":"<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"has-text-align-center wp-block-paragraph\"><em>REI Union workers and allies to alert customers to the boycott outside REI stores and online<\/em><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"has-text-align-center wp-block-paragraph\"><em>\u201cAll REI has to do to put an end to this boycott is come back to the table and offer a fair agreement. It is really that simple.\u201d \u2013 REI Union worker<\/em><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"has-text-align-center wp-block-paragraph\"><em>Follow along @REIUnion<\/em><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\"><strong>WASHINGTON, D.C.<\/strong>&nbsp;<strong>\u2013<\/strong>&nbsp;Today, workers and customers, led by the&nbsp;<strong><a href=\"https:\/\/www.ourrei.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><u>REI Union<\/u><\/a><\/strong>, are beginning a 10-day boycott of the REI Co-op\u2019s Anniversary Sale, which takes place through May 25. Workers at REI\u2019s 11 unionized stores are asking shoppers not to shop the sale as a show of solidarity with green vests in the face of four years of bad faith contract negotiations and REI\u2019s scorched-earth union-busting campaign.<\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">\u201cFor the last four years, REI workers have been committed to reaching an agreement with the co-op, only to be met with ludicrous proposals like bans on speaking out against the company and organizing additional stores,\u201d said&nbsp;<strong>Jacob Lish, a REI worker at the co-op\u2019s Maple Grove store<\/strong>. \u201cWe are asking REI customers to make their voices heard and show support for the REI Union over the next 10 days. Since REI won\u2019t listen to us workers at the bargaining table, we think they\u2019ll hear us loud and clear with the support of thousands of REI members and shoppers. REI cannot afford to ignore all of us.\u201d&nbsp;<\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">\u201cREI would rather spend thousands on Morgan Lewis\u2019 anti-union lawyers to defeat our union than offer a fair contract,\u201d said&nbsp;<strong>Ashley Hamilton, a REI worker at the co-op\u2019s Greensboro store<\/strong>. \u201cOur shoppers know that REI is losing its soul, and with their support in this boycott, we can start to repair the Co-op. Rather than hear us out, the company has tried to silence workers and members, leaving us with no other choice but to boycott A-Sale.\u201d<\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">\u201cI have been a member of REI for 25 years, and I stand with the REI Union,\u201d said&nbsp;<strong>Evan Sutton, a REI Co-op member in Seattle.<\/strong>&nbsp;\u201cCo-op members are tired of the company ignoring its own workers, and our calls for fairness have been ignored by a supposedly \u2018democratic\u2019 business. I was planning to resupply during the Anniversary Sale, but instead I\u2019m boycotting in solidarity with the REI Union.\u201d<\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\">\u201cCo-op members shop at REI because they believe their values align with those of the company. When REI fails to uphold those values, shoppers have the power to hold them accountable by withholding their business,\u201d said&nbsp;<strong>Justina Roberts, a REI worker at the co-op\u2019s Cleveland store<\/strong>. \u201cAll REI has to do to put an end to this boycott is come back to the table and offer a fair agreement. It is really that simple.\u201d<\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\"><strong>REI\u2019s Anniversary Sale occurs every May and is the retailer\u2019s largest event of the year. Contact&nbsp;<\/strong><strong><a href=\"mailto:press@ufcw.org\"><u>press@ufcw.org<\/u><\/a><\/strong><strong>&nbsp;to arrange interviews with REI Union workers.<\/strong><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"separator\">\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\"><strong>BACKGROUND<\/strong><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list\">\n<ul class=\"wp-block-list\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list-item\">\n<li>At the most recent bargaining session, which concluded on April 30, REI proposed unacceptable terms, proving their unwillingness to reach a contract. REI\u2019s offer included a moratorium on the REI Union\u2019s organizing activity, which means the REI Union could not support workers at other REI stores hoping to unionize for the duration of the contract.\u00a0<\/li>\n<\/div><\/ul>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list\">\n<ul class=\"wp-block-list\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list-item\">\n<li>REI\u2019s offer, which didn\u2019t come until the final day of bargaining, also included a non-disparagement agreement, which would prevent REI Union members from speaking up about working conditions or saying anything that could be perceived as negative about the Co-op, effectively silencing them.\u00a0<\/li>\n<\/div><\/ul>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list\">\n<ul class=\"wp-block-list\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list-item\">\n<li>In addition to the moratorium and non-disclosure proposals, the offer would make the union pay a mandatory $1 million annual donation to REI\u2019s charitable organization of choice. The offer was also a six-year contract term, double the length of previous contract terms that had been discussed.\u00a0<\/li>\n<\/div><\/ul>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list\">\n<ul class=\"wp-block-list\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list-item\">\n<li>The REI Union has a broad coalition of support for the boycott, which is unsurprising given the overwhelming solidarity displayed by members over the last several years, especially during the\u00a0<a href=\"https:\/\/www.ufcw.org\/press-releases\/rei-members-reject-corporate-backed-candidates-in-historic-board-election\/\" target=\"_blank\" rel=\"noreferrer noopener\"><u>\u201cVote No\u201d<\/u><\/a>\u00a0board campaign last year. After two union-backed candidates were prohibited candidacy in REI&#8217;s 2025 Board of Directors elections, the REI Union sent over 115,000 members to the company\u2019s website to vote down the candidates.\u00a0<\/li>\n<\/div><\/ul>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list\">\n<ul class=\"wp-block-list\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list-item\">\n<li>Since the first REI store unionized in SoHo, N.Y., in 2022, the REI Co-op has engaged in a scorched-earth union-busting campaign both in-store and at the bargaining table, complete with the intimidation of workers, lies about unionization, and the termination of many vocal union supporters. In response, workers have held several\u00a0<a href=\"https:\/\/www.rwdsu.org\/news\/rei-soho-a-sale-strike\" target=\"_blank\" rel=\"noreferrer noopener\"><u>multi-day walkouts<\/u><\/a>,\u00a0<a href=\"https:\/\/www.ufcw.org\/press-releases\/durham-rei-workers-community-leaders-take-part-in-rei-worker-day-of-action\/\" target=\"_blank\" rel=\"noreferrer noopener\"><u>community<\/u><\/a>\u00a0and\u00a0<a href=\"https:\/\/www.rwdsu.org\/news\/rei-chicago-a-sale-strike-2024\" target=\"_blank\" rel=\"noreferrer noopener\"><u>co-op<\/u><\/a>\u00a0<a href=\"https:\/\/www.rwdsu.org\/news\/rei-workers-coopted-board-meeting\" target=\"_blank\" rel=\"noreferrer noopener\"><u>member actions<\/u><\/a>, garnered support from\u00a0<a href=\"https:\/\/www.rwdsu.org\/news\/rei-cleveland-a-sale-2024\" target=\"_blank\" rel=\"noreferrer noopener\"><u>elected officials<\/u><\/a>\u00a0from\u00a0<a href=\"https:\/\/www.rwdsu.org\/news\/rei-workers-hike-to-hq\" target=\"_blank\" rel=\"noreferrer noopener\"><u>across<\/u><\/a>\u00a0the\u00a0<a href=\"https:\/\/www.rwdsu.org\/news\/rei-chicago-labor-day-strike-2024\" target=\"_blank\" rel=\"noreferrer noopener\"><u>country<\/u><\/a>, and\u00a0<a href=\"https:\/\/www.ufcw.org\/press-releases\/rei-workers-take-coordinated-action-in-response-to-unlawful-unilateral-changes-to-working-conditions\/\" target=\"_blank\" rel=\"noreferrer noopener\"><u>more<\/u><\/a>.\u00a0<\/li>\n<\/div><\/ul>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list\">\n<ul class=\"wp-block-list\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list-item\">\n<li>In July 2025, REI and the union\u00a0<a href=\"https:\/\/www.ufcw.org\/press-releases\/ufcw-rwdsu-and-rei-co-op-reach-agreement-that-outlines-a-new-path-forward-for-contract-negotiations\/\" target=\"_blank\" rel=\"noreferrer noopener\"><u>agreed<\/u><\/a>\u00a0to establish a national bargaining structure to reach collective bargaining agreements for the 11 unionized REI stores. As part of the agreement, REI provided wage increases and bonuses for the years 2022-2025 that the company previously withheld from workers at represented stores.<\/li>\n<\/div><\/ul>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list\">\n<ul class=\"wp-block-list\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list-item\">\n<li>As negotiations were taking place, REI unilaterally changed the bylaws of its board to allow the co-op to appoint unelected directors for a period of three years, whereas previously, directors had to be elected by co-op members. This was a clear attempt to stifle the voices of co-op members and stakeholders.\u00a0<\/li>\n<\/div><\/ul>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list\">\n<ul class=\"wp-block-list\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list-item\">\n<li>REI workers unionized for fair pay, sustainable scheduling practices, and better working conditions. The company is now unilaterally implementing cuts to benefits, starting wages, and raises for REI Union workers.\u00a0<\/li>\n<\/div><\/ul>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list\">\n<ul class=\"wp-block-list\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list-item\">\n<li>Since 2022, 11 REI stores have voted to unionize: SoHo, N.Y., Berkeley, Calif., Cleveland, Ohio, Chicago, Ill., Boston, Mass., Durham, N.C., Maple Grove, Minn., Bellingham, Wash., Castleton, Ind., Santa Cruz, Calif., and Greensboro, N.C., with a 12th store\u00a0<a href=\"https:\/\/ufcw135.com\/san-diego-rei-workers-file-for-union-election\/\" target=\"_blank\" rel=\"noreferrer noopener\"><u>recently filing to unionize<\/u><\/a>\u00a0in San Diego, Calif.\u00a0<\/li>\n<\/div><\/ul>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list\">\n<ul class=\"wp-block-list\"><div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"list-item\">\n<li>REI union members are represented by the United Food and Commercial Workers (UFCW) Locals 5, 663, 700, 1208, 1445, 3000, and the Retail, Wholesale and Department Store Union (RWDSU).\u00a0<\/li>\n<\/div><\/ul>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"has-text-align-center wp-block-paragraph\">###<\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\"><em>REI Union members are represented by the United Food and Commercial Workers International Union (UFCW) and the Retail, Wholesale and Department Store Union (RWDSU). Learn more about the growing REI unionization movement&nbsp;<\/em><a href=\"http:\/\/www.ourrei.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em><u>here<\/u><\/em><\/a><em>.&nbsp;<\/em><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\"><em>The UFCW International is the largest private sector union in the United States, representing 1.2 million workers and their families in retail, grocery, meatpacking, food processing, healthcare, cannabis, and other essential industries. UFCW members serve our communities in all 50 states, Canada and Puerto Rico. Learn more about the UFCW at\u202f<\/em><a href=\"http:\/\/www.ufcw.org\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em><u>ufcw.org<\/u><\/em><\/a><em>.<\/em><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\"><em>The Retail, Wholesale and Department Store Union (RWDSU) represents 100,000 members throughout the United States. The RWDSU is affiliated with the United Food and Commercial Workers Union (UFCW). For more information, please visit our website at<\/em><a href=\"http:\/\/www.rwdsu.org\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><a href=\"http:\/\/www.rwdsu.org\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em><u>www.rwdsu.org<\/u><\/em><\/a><em>, Facebook:<\/em><a href=\"https:\/\/www.facebook.com\/RWDSU.UFCW\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em><u>\/RWDSU.UFCW<\/u><\/em><\/a><em>&nbsp;Twitter:<\/em><a href=\"https:\/\/twitter.com\/RWDSU\" target=\"_blank\" rel=\"noreferrer noopener\"><em><u>@RWDSU<\/u><\/em><\/a><em>.<\/em><\/p>\n<\/div>\n\n<div class=\"tw-max-w-217 tw-m-auto tw-px-6 rich-text contained-block\" data-module=\"paragraph\">\n<p class=\"wp-block-paragraph\"><strong>CONTACTS:\u00a0<\/strong>Finn Storer \u2013 UFCW\u00a0<a href=\"mailto:fstorer@ufcw.org\">fstorer@ufcw.org<\/a>, Chelsea Connor \u2013 RWDSU\u00a0<a href=\"mailto:cconnor@rwdsu.org\">cconnor@rwdsu.org<\/a><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>REI Union workers and allies to alert customers to the boycott outside REI stores and online \u201cAll REI has to do to put an end to this boycott is come back to the table and offer a fair agreement. It is really that simple.\u201d \u2013 REI Union worker Follow along @REIUnion WASHINGTON, D.C.&nbsp;\u2013&nbsp;Today, workers and [&hellip;]<\/p>\n","protected":false},"author":436,"featured_media":0,"menu_order":0,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[449,13,370],"tags":[688],"class_list":["post-64721","press_releases","type-press_releases","status-publish","format-standard","hentry","category-official-statements","category-press-releases","category-rwdsu","tag-rei-union"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TODAY: Landmark Boycott of REI Begins in Stores and Online - The United Food &amp; Commercial Workers International Union<\/title>\n<meta name=\"description\" content=\"REI Union workers and allies to alert customers to the boycott outside REI stores and online\u201cAll REI has to do to put an end to this boycott is come back to the table and offer a fair agreement. It is really that simple.\u201d \u2013 REI Union worker\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ufcw.org\/press-releases\/today-landmark-boycott-of-rei-begins-in-stores-and-online\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TODAY: Landmark Boycott of REI Begins in Stores and Online - The United Food &amp; Commercial Workers International Union\" \/>\n<meta property=\"og:description\" content=\"REI Union workers and allies to alert customers to the boycott outside REI stores and online\u201cAll REI has to do to put an end to this boycott is come back to the table and offer a fair agreement. 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